AJC Kick It celebrates a moment so many people could have never dreamed of. We created the identity for the Atlanta Journal-Constitution's coverage of the World Cup 2026.
We worked with closely with the team to create the brand for their World Cup 2026 coverage. A simple lock up accompanied by a design system of big hype type and high speed soccer balls, this sub brand was able to flex across all of their digital touch points, outreach, and advertising modules.



